Tamron have committed to servicing them until 2014. Tamron had acquired the company some time back and they were in control of the fate of the brand. Another reason people overlook this camera is that they think that they cannot be serviced any longer, which is not true. Which was a terrible shame for us but an even more terrible shame for Bronica, as the brand was dropped after 47 years of business. The camera was only on sale for 5 years before it was discontinued. This camera was a leap above the competitors, but it was too late. It has innovative features that set it apart from the field at the time, including a program mode, automatica dark slide and non mechanical leaf shutter lenses. So well designed in fact that it won the good design award in Japan for its looks and layout. This camera is beautiful and well designed. But it wasn’t, as it was released in 2000 we tend to forget it and instead look to the Mamiya cameras, which were released at exactly the right time. Or had it be released in 2009 we would have thought of it a quirky and cool and it would have a massive price tag for being ‘different’. Had this camera been released in 1995 it would have blown everyone away and we would all remember it. It was released at the wrong time so everyone rushed past it to jump on the digital bandwagon. This was the problem with the RF645, timing. No longer were they something of a gimmick, they were starting to show promise and the possibility that they might be a viable medium. The thing is, during this time everyone in the professional market was starting to take notice of the commercial applications of digital cameras. But the Fuji GA645 is not your only option when it comes to 645…there is the Bronica! The camera that everyone seems to forget about.īut why do they forget about this awesome camera? Well, the Bronica RF645 was conceived during a turbulent time for camera makers and their products.įirst released in 2000 this camera won the EISA and TIPA awards in 2002 for professional cameras. But when they are looking for the in field usability of the the 6×4.5 format there are not that many options. When it comes to medium format rangefinders, people seem to immediately jump to the Mamiya 6. It also seems to be a camera that everyone seems to pass by. I don’t know what the allure is, but it is a very handsome camera. There are some cameras that just rock my world, and the Bronica RF645 is one of them. The medium format rangefinder that everyone forgot about
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